fascinating food tour in Florence

Tuscany is a true paradise for the foodies! It is a homeland to some many of the classic Italian dishes and products: Florentine steak, tortelli with potatoes and ragù sauce, Tuscan pecorino cheese or Chianti wine. There is no a better place where to learn about the secrets of Tuscan cuisine than San Lorenzo market, the biggest covered food market in Florence, the best place for a market tour.

The market tells infinite stories about Tuscany, its traditions, history and inhabitants. Do you know why bread in Florence is unsalted? Have you ever heard about lampredotto or about “nose to tail eating”? Together we can learn about local gastronomic traditions. At the same time, we will discover many fascinating stories from the Florentine history: rivalry between Florence and Pisa, discovery of creamy ice-cream, gastronomic taste at the Medici’s court. During our market tour we will stop at the vegetable stalls to see the seasonal local produce which change into delicious Tuscan dishes: soups like pappa al pomodoro, panzanella, artichokes in pinzimonio and much more. By a local olive oil seller, we will learn about the Laudemio, a very special olive oil produced by very few local farms. Then, we will go to the local cheese shop where we will taste some pecorino and various Tuscan cold cuts.

If you want, our market tour can include also wine and ice-cream tastings.

At the end of the tour you will receive a short cook book with some typical Tuscan recipes.

Duration: 1h30 with ham and cheese tasting only; 2h30 hours with ice-cream, ham and cheese and wine tastings.

Given the opening times of the market, this is a morning tour and it runs from Monday to Saturday.

Visited sights:

  • San Lorenzo market

Price for tour:

1h30 tour with ham and cheese tasting only:

1-14 participants: 110,00 €
15-29 participants: 145,00 
30 and more participants: 185,00 

2h30 tour with ice-cream, ham and cheese and wine tastings:

1-14 participants: 190,00 € + 10 € per person for wine tasting
15-29 participants: 270,00 € + 10 € per person for wine tasting
30 and more participants: 365,00 € + 10 € per person for wine tasting


This tour is wheelchair friendly.

This tour does not constitute holiday package according to Italian law no. 62/2018, art. 33, letter b.

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San Lorenzo market tour

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